Lynne Reznick, the founder of Lynne Reznick Photography, is in the studio today! I’m thrilled she could come onto the podcast because we are talking about an often underappreciated piece of the client experience. Those are what Lynne calls “no one else moments.”

“No one else moments” is a personalized experience where you surprise your clients as you work together. Their purpose? To create lasting memories or wow-factor moments. These are what takes the services you offer from good to oh my gosh, I need to refer this person to everyone I know.

As service-based entrepreneurs, we need to think about how we can create these moments for our clients if we want to grow and scale our businesses. So in the episode, Lynne takes us through examples of what that could look like as well as things to look out for when we create our own, on-brand “no one else moment.”

Listen for These Nuggets During the Show

Meet Lynne Reznick!
The beginnings of Lynn’s entrepreneurial journey
The meaning and importance of ‘no one else’ moments
Examples of ‘no one else’ moments
How to use your brand to create these moments
Balancing automation with personalization

Links Mentioned:

The Power of Moments by Chip and Dan Heath
Lynne Reznick’s Instagram
Lynne Reznick’s Website
Lynne Reznick’s Academy for Wedding Pros
Lynne Reznick Resources for Wedding Pros
Social 365

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