Most of you who clicked on this episode today are already familiar with the intelligent, creative, and brilliant Shannon Underwood. Shannon is the co-creator of the Wedding MBA, one of the largest education conferences in the country!
This episode was so fun to record because we took a little trip back in time to visit the days when Shannon was a little girl and her parents created what would soon be known as one of America’s largest bridal shows. We talk about how the show has changed since then, her process of acquiring educational speakers, and the overall goals of the Wedding MBA. Then, Shannon gives a ton of great tips on how to get the most out of your conference experience, whether you’re a first-timer or a seasoned attendee!
P.S. Friends, I’m super excited because I’m speaking for the first time at the Wedding MBA! I can’t wait to be in Vegas and meet all of you. It’s going to be a great weekend full of education, excitement, and camaraderie because we get to bring the entire industry together once again. So make sure to grab your tickets by clicking the links down below!
Listen for These Nuggets During the Show:
Meet Shannon Underwood!
The beginnings of the Wedding MBA. (And how much it’s changed since its beginnings!)
OK, so what is the Wedding MBA?
Shannon’s process of putting together the education aspect of the Wedding MBA.
Doing business differently in today’s world and breaking out of the old mold.
Wedding MBA first-timers: here are some tips to get prepared!
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