Let’s face it- who can keep up with all these new tools that we can use for our wedding businesses?
In this episode, I’m giving you a behind-the-scenes sneak peek into how I use chatbots in my wedding business.
SPOILER ALERT: they’re amazing and you NEED to try them!
ManyChat allows you to use a single word in your Instagram captions. When followers comment with that word, they receive a DM with a link or information related to the word they used. It’s so helpful with engaging and serving your audience effectively.
To implement Instagram chatbot automation, you need to use a third-party software like ManyChat. ManyChat is the preferred partner of Meta (formerly Facebook), making it super reliable. It’s user-friendly and can be connected to your Instagram account easily.
Chatbot automation not only automates your responses but also boosts your Instagram engagement. More engagement can lead to increased visibility. It also allows you to deliver information easily to your audience without overwhelming your schedule.
One really great way to use chatbot automation is for service delivery. Create an Instagram post introducing them to your services, such as wedding planning packages or photography options. Ask your followers to comment with a specific word (e.g., “services” or “packages”) to get a DM with a link to your services. Just make sure your DM provides a personal touch while delivering the information.
Booking consultations is crucial for wedding pros right? Make a compelling post about why people should work with you and encourage them to comment with “consult.” Once they comment, send them a DM with a link to schedule a consultation. These are warm leads! They’re already interested in your services, they just need the final push to become clients.
If you have a valuable freebie, DO NOT let it collect dust. Create a post talking all about your freebie and add a specific word in the caption and ask followers to comment with a specific word (e.g., “timeline” or “freebie”). Send them a DM with a link to access the freebie!
To promote your services and freebies for longer you can pin a post to the top of your Instagram profile so that is the first thing clients see when they come to your profile!
Honestly, using ManyChat has been a game changer. It is so easy to use and it is so worth the time.
Especially when it’s on that one thing that you KNOW you’ve needed for months but haven’t quite pulled the trigger yet!
Well CEO, now is your time to invest in your business and get the tools that are going to help you make 2024 the best one yet!
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I help creative business owners sustainably scale their business so they can create a thriving career and work-life balance.
small biz coach
I have experience speaking at both live and virtual events, educating creative and wedding entrepreneurs how to step into their role as CEO. If you're looking for speakers for your next conference, workshop, event, or the next guest for your podcast, I'd love to see how we can collaborate!
your business bestie + mentor + coach + cheerleader for wedding professionals and creative entrepreneurs
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